Jeremy Boreing tried things the conventional way.
Moving to Los Angeles in his 20s to pursue a career in screenwriting, he saw modest success with his low-budget, festival-circuit features. Unfortunately, he had visions of something greater.
In 2015, he co-founded The Daily Wire alongside Ben Shapiro, later pioneering the company’s entertainment wing with hit films and series - the first conservative media company to do so in the internet age.
For years, Hollywood treated conservatism like leprosy: banish, isolate, deny.
The mere existence of - and need for - organisations like Friends Of Abe, a support group for Tinseltown’s right-of-centre figures (which Jeremy himself served as executive director for), should tell you everything. If you voted red, you were a pariah.
In that gap between the market and the producers, The Daily Wire became a cultural behemoth. For years, it was the most influential right-wing media entity online. By some measures, it remains so today.
Last year, he stepped down from his role as CEO. Initially, he remained part of the team, instead focusing his continued efforts on creative content. Today, he is a free agent, having officially ended his working relationship with the company he founded and ran for a decade.
This is his first on-camera interview since leaving the Daily Wire entirely.
Why did we invite him on?
It’s been a turbulent few years at Jeremy’s former company. Between the firing of Candace Owens in 2024, the departure of Brett Cooper later that same year, and the ongoing loggerheads between his former partner Ben Shapiro and several conservative heavyweights, it’s been anything but boring.
When The Daily Wire emerged 10 years ago, it held a near-monopoly on online right-wing broadcasting. Tucker was still at Fox, the libertarian/anti-war right was yet to have its moment, and the likes of fringe figures like Nick Fuentes were considered untouchable to all the major platforms.
The landscape is, today, almost entirely different. A shift in incentives, culture and, in some cases, ownership has reshaped the political culture online. There’s no shortage of major right-of-centre pundits, and there’s more infighting than ever. To Jeremy, it’s inevitable - nature abhors a vacuum, and where there is power and opportunity, there will be blood.
Looking back, how does he feel he did? Does he have any regrets?
And, now that he’s out, we wanted to talk to him about the challenge of having to reckon with a fracturing right-wing, and the responsibility of shaping a common vision.
Is it still possible? Now that he’s out of America’s leading conservative media powerhouse, what does he want to see happen?
What did we learn?
”The buzzards are circling. A lot of a politician’s power is the ability to win the next election, and Trump can’t do that, so there’s a lot of opportunity out there. Everyone wants to know what will happen next. That’s why we’re seeing this civil war; people are trying to make money, build their brands, and achieve political power in a post-Trump world, which is rapidly approaching. After the midterms, we’ll be in the next presidential cycle, looking for who that could be. The question: where is the country going to go?”
Jeremy speaks to us now as someone with a diminished role in politics. His views are his views and those are unchanged, but now operating outside of The Daily Wire, he is unattached to an explicitly political institution. Looking back on his 10 years in conservative activism, how does he feel he conducted himself?
”[In this industry], you have to accept that some of your choices will be wrong. The Daily Wire hit a lot more than we missed, but we certainly made our share of mistakes. And some of them were consequential.”
Part of being a trailblazer is occasionally razing in the wrong direction. Sometimes under pressure, sometimes as the result of your misled whims, it’s impossible to spend a decade taking wild leaps into the unknown and never hit a wall. When asked if he had any regrets, Jeremy reveals that they each shared a common trait.
”Making money is a priority, but it cannot be the highest priority. You have to keep the mission as your #1 priority. If you put audience growth or profit first, the mission will necessarily become subordinate to it. That’s when you start making cynical decisions. I’ve made them, and every time it’s come back to bite me.”
Cynicism might not have worked for Jeremy, but we’ve seen it work for others. Cynicism is not a sure-fire route to failure. On the contrary - to some, it’s everything.
Many pundits have found a lucrative niche in what Jeremy calls the ‘Grift Industrial Complex’; saying whatever it takes to get the next dollar, regardless of whether you really believe it. One figure often lumped in with this class of creators is someone Jeremy knows all too well: Candace Owens.
Before Candace went solo, she was part of the Daily Wire dynasty, often appearing alongside Ben Shapiro, Matt Walsh, Michael Knowles, Andrew Klavan, and Jeremy himself. Following a series of increasingly incendiary remarks in the wake of October 7th and Israel’s response, as well as a very public spat with Ben Shapiro (her boss), she was fired.
Candace didn’t disappear. She’s bigger than ever. Now, she hosts a wildly popular lifestyle-cum-conspiracy-theory podcast which enjoys a viewership in the millions. Jeremy blames himself…
